An upselling thought for telcos. Most Telcos provide alerts to customers on data consumption reaching 80% or breaching free allowance. Why not just add a simple logic engine to predict data usage for the month at the end of the 1st and 2nd week? For customers who may exceed free allowance, send a message suggesting the customer to upgrade the data plan. At the end of the 3rd week the same suggestion engine may be used to suggest a top up plan. The end result will be a grateful and probably higher paying customer.
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